Digital marketing refers to the use of digital channels and technologies to promote products, services, or brands. Digital marketing includes various tactics, such as search engine optimization (SEO), pay-per-click (PPC) advertising, email marketing, content marketing, social media marketing, and more.
Digital marketing is important for businesses of all sizes and industries as it enables them to reach a wider audience, generate leads, and increase sales. Digital marketing allows businesses to connect with potential customers in real-time, personalize their messaging, and track the performance of their marketing efforts.
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